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  • Ms Green : M&M'S

    Back in 2013 (was Patrick even born then?) BBDO SHOP were tasked with growing M&M’S penetration in Ireland – so we created an original, scalable and repeatable campaign that introduced Ms. Green as the perfect spokescandy for M&M’S March 17th celebrations. Each year we evolve the campaign a little, while always keeping it easy and fun for consumers to get and to share. 2017 was Year 5, and bigger than ever. 

  • M&Ms - Ms.Green - Case Study

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